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MTW GROUP CORPORATE HEADQUARTERS:
MTW GROUP USA, LLC
Miami Tower - 100 SE 2nd St.
MIAMI, FL 33131
U.S.A.
Copyright © 2005-2024 MTW GROUP All rights reserved
MTW GROUP CORPORATE HEADQUARTERS:
MTW GROUP USA, LLC
Miami Tower - 100 SE 2nd St.
MIAMI, FL 33131
U.S.A.
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THE MOST EFFECTIVE WAY TO START A PROFITABLE FOREIGN MARKET-ENTRY PLAN
SELECTED FROM START-UP TO MID-MARKET COMPANIES
Pre-Start™ is the Market, Competitive & Business Intelligence Analysis that paves the roadmap for market-entry strategy
Developed on the basis of the business goals of the company, eyeing a specific foreign target market, MTW GROUP has designed and developed PRE-START™, an innovative and strategic qualitative and quantitative market intelligence report that allows SMEs, Mid-Market and StartUps to understand and evaluate before embarking on market entry plan:
- real market opportunities
- business potential
- which business channels
- with which players
- how to undertake the most effective
- foreign entry plan for company and product.
In today’s competitive international markets where the global geo-economic scenario changes rapidly, for companies that want to generate new business through an effectively structured and successful foreign market entry plan, PRE-START™ offers a pragmatic, analytical and strategic vision preparatory to an organic growth and development in the specific target market, and complemented with business and strategy insights.
SWOT ANALYSIS FOR TARGET MARKET
The SWOT analysis as an initial strategic planning framework to highlight the internal (strengths and weaknesses) and external (opportunities and threats) factors that impact on brand and product in the target market, and preparatory for a strategic corporate decision such as developing a foreign market both for Direct Export and a more structured entry such as a Joint-Venture or a Direct Investment.
THE STATE OF COMPETITION
Pre-Start™ highlights who are your company's competitors in target market, how they compete in terms of product positioning, prices, marketing and communication activities, market share, buyer’s behavior, decision-making processes and purchase motivations of buyers in your industry and of consumers of your product, how your company can develop its own market niche on the basis of your competitive advantage, your Unique Sale Proposition and by applying all the marketing levers of Branding.
KEY CONTACTS AND DISTRIBUTION CHANNELS
Pre-Start™ presents what are:
- distribution channels,
business channels
government channels
industry associations
major industry events instrumental for developing your business.
PROSPECT PARTNERS AND KEY BUYERS
Pre-Start™ identifies and selects, on the basis of a due diligence, which are the local players to do business with and create a business relationship that proves strategic for your structured market-entry plan. Whether a business partner for your JV, a company to be acquired or merged with in an M&A operation, an investor interested in the innovation of your Start-Up, a player for your FDI project in target market, a buyer of the your product for a distribution plan.
BEST TIME TO MARKET
PRE-START™ HIGHLIGHTS THE MOST FUNCTIONAL WAY AND THE MOST EFFECTIVE STRATEGY FOR ENTERING A SPECIFIC FOREIGN TARGET MARKET
✅ FDI
✅ INVESTOR SEARCH
✅ CO-MARKETING
✅ JOINT-VENTURE
✅ COMMERCIAL ALLIANCES
✅ M&A
✅ DIRECT EXPORT
✅ CREATION OF DISTRIBUTION NETWORK
✅ SCOUTING OF BUYERS AND DISTRIBUTORS
Pre-Start™ really works!
Our best-in-class analysis and bespoke market intelligence reporting requires a 5-6 week timeline and provides our corporate clients the strategic information and business insights to boost their market entry into target market.
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Become aware of some company and/or product weaknesses and of some entailing risks at this stage phase , realizing the need to proceed with a re-branding or innovation action and/or to review business model in order to be able to face the market entry plan on the basis of a winning strategy.
Develop an effective and structured market-entry plan with a defined focus on: JOINT-VENTURE FDI, or DIRECT EXPORT optimizing entry strategy, resources, budget and dedicated team.
Realize why they are not competitive and/or structured for an internationalization and/or export plan and use the PRE-START™ report for initiating a business optimization process with the goal to be able to face international markets.
